Bold Thinking is your library of sales insights, strategies, and real-world lessons for founders, leaders, and business development teams in clinical research.
Here, you’ll find full blog posts that challenge conventional thinking and give you practical tools to win more studies, build lasting partnerships, and scale revenue.
When Your Site Becomes Invisible: The Hidden Cost of Brokers and SMOs in Clinical Research
SMOs and brokers promise growth, but sites often lose identity and control. Learn how to evaluate partnerships and build lasting sponsor relationships.
Stop Just Filling Out Feasibilities — Start Selling Your Site
Feasibility forms shouldn’t be checklists — they’re your site’s chance to stand out. Learn how to stop blending in, start selling your value, and win more studies with every submission.

