Sales Coaching for Clinical Research Professionals

At ACG-Clinical, training isn’t generic. It’s tailored, tactical, and grounded in real-world experience. We equip sales and commercial teams at research sites, site networks, IRBs, and technology vendors with the skills, mindset, and systems to win more business confidently.

Sales Training & Coaching for Clinical Research Professionals

Whether you’re new to business development or an experienced seller, ACG-Clinical provides tailored sales training and coaching for clinical research professionals. Our programs help research site and vendor teams build confidence, strengthen client engagement, and master a repeatable sales rhythm that drives results.

This isn’t generic training — it’s real-world, clinical research-specific guidance built on two decades of sales leadership experience.

  • No formal training? No problem.

    If you’re starting out in sales — or you’ve been thrown into clinical research sales without support — we’ll build your foundation together. Expect clear structure, simple routines, and skill-building that sticks.

    You’ll learn how to:

    • Find and connect with the right buyers

    • Communicate value without sounding scripted

    • Ask better questions, handle objections, and follow up like a pro

    • Build an outreach rhythm that drives real results

    You bring the hustle — I’ll bring the roadmap.

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  • Stuck, plateaued, or ready to level up?

    Even the best reps sometimes need a reset. Whether you’re aiming for a promotion, navigating longer sales cycles, or trying to close bigger deals, we’ll sharpen your edge and fine-tune your approach.

    We’ll work on:

    • Refreshing your messaging and positioning

    • Strengthening pipeline discipline and forecasting

    • Advancing stuck deals and building executive relationships

    • Developing a repeatable system for prospecting and follow-through

    You already know the basics — now it’s time to refine your craft.

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  • Wearing too many hats? You’re not alone.

    Leading sales while running the business is tough. I work with founders, CEOs, and commercial leaders to bring clarity, strategy, and accountability — so sales doesn’t feel like guesswork.

    We’ll focus on:

    • Prioritizing the right sales strategies for your stage of growth

    • Refining your sales playbook and messaging

    • Coaching and holding your team accountable

    • Building a forecasting and reporting rhythm

    • Growing your leadership presence as you scale

    Think of me as a trusted partner — part mentor, part operator — helping you lead with confidence.

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  • Growth doesn’t happen overnight — it happens with steady coaching, feedback, and accountability.

    This option is for business development professionals and leaders who want regular check-ins, tailored development, and a trusted partner in their corner as they grow.

    What it looks like:

    • Monthly or bi-weekly coaching sessions

    • Accountability and progress tracking

    • A sounding board for challenges, opportunities, and tough decisions

    • Continuous refinement of skills, strategy, and confidence

    Think of this as having a mentor who’s invested in your success — keeping you sharp, focused, and moving forward.

Group Training for Clinical Research Teams

ACG-Clinical delivers hands-on workshops and coaching programs built for sales and business development teams at research sites, site networks, IRBs, and technology vendors. Each session is designed to align your reps, sharpen outreach, and build a repeatable sales process that drives pipeline consistency and measurable results.

Key Focus Areas:

  • Repeatable Sales Process – frameworks tailored for clinical research decision-makers

  • Outbound Strategy & Prospecting – targeted messaging and disciplined follow-up practices

  • Pipeline & Deal Review – frameworks to strengthen accountability and forecasting

  • Account Growth – strategies for sustainable sponsor and partner expansion

  • Sales Leader Coaching – reinforcement for new behaviors and adoption across teams

Available as live virtual workshops or ongoing customized training series.

  • We start with a one-to-one kickoff session to clarify your goals, challenges, and priorities—so your coaching is focused from day one.

  • Choose a cadence that fits: bi-weekly or monthly coaching that keeps you moving forward without overwhelm.

  • Walk away with scripts, templates, and frameworks tailored to clinical research sales — not generic playbooks.

  • Walk away with scripts, templates, and frameworks tailored to clinical research sales — not generic playbooks..

  • Follow-ups and check-ins that ensure you stay consistent, build confidence, and see measurable progress.

What to Expect

Coaching is available in short-term sprints or ongoing mentorship.

Explore our ready-to-use sales templates

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Ready to grow boldly?
Whether you lead a business development team or you’re a BD director ready to sharpen your own approach, I’d love to hear what you’re working toward. Let’s talk about how targeted coaching and training can elevate performance, confidence, and results across every stage of the sales cycle.