Bold Thinking is your library of sales insights, strategies, and real-world lessons for founders, leaders, and business development teams in clinical research.
Here, you’ll find full blog posts that challenge conventional thinking and give you practical tools to win more studies, build lasting partnerships, and scale revenue.
What Sales Coaching Looks Like When You Stop Counting Calls
If you've moved beyond activity metrics but your managers don’t know how to coach for relationships, your sales transformation will stall. This post breaks down what real partnership-driven coaching looks like.

