Bold Thinking is your library of sales insights, strategies, and real-world lessons for founders, leaders, and business development teams in clinical research.
Here, you’ll find full blog posts that challenge conventional thinking and give you practical tools to win more studies, build lasting partnerships, and scale revenue.
The Integration Era Has Arrived — But Where’s the Integration?
Integration has become the industry’s favorite buzzword — but have we actually achieved it? Here’s why the real revolution in clinical research isn’t about more tools, but about how well we work together.

